Team

Mauricio Varela

Co-Founder & Revenue Architect
Mauricio is the co-founder of VANDFORT and the firm's strategic lead. He owns the revenue architecture that connects every engagement to measurable business outcomes — translating audit findings into prioritized roadmaps, designing sales processes and forecasting frameworks, and ensuring cross-functional alignment between Marketing, Sales, and Customer Success. His career spans 12+ years across FinTech, SaaS, and Payments, with roles at Edenred Payment Solutions, Fintecture, and Amadeus — global organizations where he led commercial database migrations, built executive dashboards with PowerBI, and managed cross-border operations strategy. Before moving into revenue operations, he served as Subsidiary Director at JMA Altuna, where he ran P&L ownership, business development, and grew the distributor base by 69%.
Email address
Mauricio.varela@vandfort.com
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Expertise
Revenue Architecture
Sales Process Design
Forecasting & Pipeline Analytics
Cross-Functional Alignment
AI Strategy
CRM & Data Governance
Revenue Operations

Mauricio holds an MBA from IÉSEG School of Management (EQUIS, AACSB, and AMBA triple accredited) and an Industrial Engineering degree from Universidad de Los Andes with a concentration in Business Strategy and Finance. He is certified in AI for Business through the Wharton AI & Analytics Initiative, holds an MLOps certification in production machine learning, and is a Six Sigma Green Belt. He brings HubSpot, Salesforce, Scrum, and advanced SQL certifications to every engagement — combining strategic rigor with hands-on platform fluency.

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