Team

Alejandro Lugo

Co-Founder & GTM Engineer
Alejandro is Co-founder of VANDFORT and the firm's technical delivery lead. He designs, builds, and operates the revenue infrastructure that B2B SaaS companies between $3M and $30M ARR depend on to scale — CRM architecture, data enrichment pipelines, lead scoring and routing automation, and the AI-powered workflows that connect them. His career spans 7+ years across GTM engineering, marketing operations, and strategic revenue architecture, working with teams in the United States and Latin America across SaaS, EdTech, luxury travel, aviation, e-commerce, and marketing technology. He has led end-to-end GTM builds and rebuilds for companies navigating founder-led sales into structured, repeatable revenue systems.
Email address
alejandro.lugo@vandfort.com
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Expertise
GTM Architecture
Lead Scoring & Routing
CRM Design & Automation
AI-Powered Enrichment
Revenue Operations
Lead Scoring & Routing
Forecasting & Executive Reporting

Alejandro holds 7 HubSpot certifications with 4+ years of platform depth, 2+ years of advanced Clay expertise (on the path to Studio Partner), and 3+ years building in Salesforce. He deploys AI not as a feature, but as a delivery multiplier — using Claude, AI coding Alejandro holds 7 HubSpot certifications with 4+ years of platform depth, 2+ years of advanced Clay expertise (on the path to Studio Partner), and 3+ years building in Salesforce. He was selected to compete in the Clay Cup 2026 — Clay’s global competition for elite go-to-market engineers — placing him among the top GTM builders worldwide. He deploys AI not as a feature, but as a delivery multiplier — using Claude, AI coding assistants, and custom automation to deliver at the speed and depth that legacy agencies need 6+ people to match.

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